The Facebook Card
(Credit: Facebook) Facebook today announced the launch of Facebook Card, a reusable gift card that can be used at Jamba Juice, Olive Garden, Sephora, and Target.
Facebook members can purchase and send the multi-tasking gift card, accessible from the "Gift Cards and Digital" category within Facebook Gifts, to their social network friends.
"We're starting this early rollout as another way for people to instantly send their friends gifts through Facebook," a company spokesperson told CNET. "Each gift is a set value at a particular retailer, chosen by the sender."
The process for sending a Facebook Card is fairly intuitive: select one of the four retailers and specify an amount, then let Facebook manage rest. The recipient is sent a physical Facebook Card, as pictured above, via snail mail. The card then becomes the person's universal card that refreshes in value with any future gift card a Facebook friend sends his or her way. The card can handle multiple balances from each of the participating retailers, though each balance can only be used at the specified retailer, which means you can't pool funds and spend as you please at Target, Jamba Juice, Sephora, and Olive Garden.
Facebook Card holders can view their balances on Facebook and will receive notificatio... [Read more]
by Jennifer Van Grove via CNET
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