Internet and social media ranked at the bottom on a list of the most trusted industries for privacy, according to the Ponemon Institute.
Released yesterday, Ponemon's "2012 Most Trusted Companies for Privacy" was compiled from a survey of U.S. adults asked to name the five companies they trust the most to protect the privacy of their personal information.
Based on more than 6,700 responses, the Top 20 list did not include several tech players that had been on it in past years.
Apple failed to make the list for the first time in four years. Google, Best Buy, Facebook, Yahoo, Dell, and AOL also were gone from the Top 20 after scoring good or decent grades in the past.
Those results aren't surprising, as many of those polled expressed concern about certain technologies. A full 59 percent of the respondents said they feel their privacy rights are diminished or undermined by social media, smart mobile devices, and geotracking tools.
Almost half the people surveyed said they received one or more data breach notifications over the past two years. And 77 percent of those people said such notifications hurt their trust in the organization reporting the breach.
A majority of those polled said they've shared personal information with an organization they didn't know or trust, with most admitting they did it for the convenience of online shopping... [Read more]
by Lance Whitney via CNET
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