BlackBerry CEO Thorsten Heins greets Alicia Keys as the company's new global creative director Wednesday.
(Credit: Sarah Tew/CNET)
Blackberry's newest global creative director, recording artist Alicia Keys, must have been given an offer she couldn't refuse.
Keys, who today said would help "inspire the future" of Blackberry (formerly Research In Motion), is a longtime Apple user. That includes tweeting from iOS devices, and publishing her photography app Alicia Keys Photo Booth exclusively on the App Store. Keys also uses Facebook-owned Instagram -- which is not yet available on Blackberry's platform -- where she has more than 1.6 million followers.
In a question and answer session with reporters following today's Blackberry event, Keys declined to say what platform she was switching from, though noted she had tw... [Read more]
by Josh Lowensohn via CNET
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